Project:

Promotion film for the new NaturAqua Bottle

client:
Coca Cola HBC

 

Project

NaturAqua packaging received an overhaul, new production facilities were put into operation, and Sublight was there to capture it.

Challenge

The 1,5 million euro spent on new technology and production lines was an important investment for Coca Cola HBC. During production, we had to make sure that the message and information is clearly communicated and the film is suitable for PR purposes.

Idea

In the planning phase storyboards were created and we determined that the best way to introduce the new packaging is to follow the bottling process. Our film crew captured live action footage on location, and motion graphics were created to introduce details like changes in packaging and the new resealable cap for the bottle.

 
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