career fair

 

Enhancing the
employer brand of Astron

 
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The mission

Software developer companies need the best talent they can get, to provide the cutting edge work they deliver. They need to be a desirable place to work and keep fluctuation to the minimum. Astron is a workplace like this, and our mission was to communicate this on one of Hungary’s largest career expo.

The outcome

We designed an event booth, based on the established identity of Astron we have created the representation of the brand on location. At project start key personas were created, company values are synthesised into key messages, and we did a photo session with actual employees of Astron. After this everything was ready to finalise the graphic design, print and install the booth.

 

Services

Copywriting, Photography, Graphic design, Printing, Installation

The impact

Astron was successfully represented on the career fair, and was able to gather a lot of CVs of potential employees.

 
 
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4 key personas

4 key personas

Az alkalmazottak különböző életkorban vannak, különböző területeken dolgoznak így eltérő előnyök hangsúlyozhatók a cég munkavégzésével kapcsolatban.

 

 
 

Photography / retouch / background removal

 
 
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Highlighting and emphasizing personal stories

Minden kulcsperszóna kapcsán külöböző tulajdonságokat emeltünk ki a cégből.

A családosoknak vagy a diplomázóknak különböző értékek fontosak.

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Presenting the areas of activity with illustrations

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Illustration for the interactive model set

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Photos about the event

 
 
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The feedback we received from Astron

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